Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI, XR and The Metaverse for Forbes. Zappar, the venerable UK studio that was one of the pioneers ...

A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

There’s one thing every e-commerce order has in common: It’s delivered with some sort of packaging. Not recognizing that point of interaction as a major moment to deliver a branded experience and ...

Noissue, a New Zealand-based packaging platform that offers custom, sustainable packaging to businesses of all sizes, has made an acquisition that gives it a team and the tools necessary to build ...

Digital packaging bridges the gap between limited physical space and the growing demand for transparency, playing a crucial role in delivering sustainability insights that benefit brands and consumers ...

92 million tons of clothes-related waste are discarded each year. To put that in perspective, that’s the equivalent of a garbage truck full of clothing being sent to a landfill every second. The good ...

Mira Showers is claiming to be the first bathroom company to launch new packaging which includes Quick Response (QR) codes; designed to give customers a window to a new world of information to make ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.

Fueled by a desire for touchless transactions, QR codes popped up everywhere in the pandemic. Businesses don’t want to give them up. By Erin Woo SAN FRANCISCO — When people enter Teeth, a bar in San ...