Amul has roped in brand strategy and design firm DY Works to reinvent the look and packaging of Amul Kool Lassi to attract younger customers. The usual packaging format it has been available in since ...
Parle Agro has launched SMOODH Lassi. This launch is backed by an extensive multi-channel campaign, featuring brand ambassador Varun Dhawan. Parle Agro kicks off its dynamic 360-degree campaign for ...