Category Design is a game of thinking. You are responsible for changing the way a reader, customer, consumer, or user “thinks.” And you are successful when you’ve moved their thinking from the old way ...

A group of neuroscientists argue that our words are primarily for communicating, not for reasoning. By Carl Zimmer For thousands of years, philosophers have argued about the purpose of language. Plato ...

An AI-generated analysis of the AI Impact series argues AI’s true value lies in augmenting human intelligence, not replacing ...

The rise of AI has proven to be a watershed moment in history, with countless arguments for and against its use in practically every industry and use case conceivable. With generative AI receiving the ...

Forbes contributors publish independent expert analyses and insights. Dr. Tracy Brower writes about joy, community and the future of work. If you speak a second (or third or fourth...) language, you ...