Google launched a new AdWords reporting feature named AdWords Search Funnels. AdWords Search Funnel shows you all the keywords that assisted in conversion made through Google AdWords, rather than just ...

To help advertisers track performance across multiple AdWords accounts, Google announced cross-account conversion tracking and search funnel reporting. This is the first of several announcements about ...

Google announced their new Search Funnel reporting capabilities within AdWords earlier this year. Search Funnels is a set of reports describing click and impression behavior leading up to a conversion ...

Niche markets don’t generate enough data for standard Google Ads playbooks. Learn how to use signals and automation when ...

We all see and read the buzzwords… content marketing, conversion funnels, inbound marketing, marketing automation, social network marketing, and the list goes on and on. They are all great words, ...

Not all conversions are equal. For businesses that generate leads closed by a sales team, one of the most overlooked methods of unlocking a new tier of Google Ads performance is offline conversion ...