Growing a successful company requires marketing, promotions and advertisements to bring attention to your product and ultimately increase your sales. Advertisements can include direct mail campaigns, ...

Did you know that social proof can help you optimize your digital marketing efforts, and landing page in particular, for conversions? Unless you're new in the inbound marketing game, that piece of ...

Misused testimonials can ruin your business. Learn how to avoid the four common mistakes companies make with endorsements before your brand takes a hit. Testimonials must accurately represent your ...