When people tell you that advertising has changed, they tend to point to data, analytics, programmatic, social media and a variety of tactics, all good. But the real change is in how brands view the ...

Understanding the reasons behind the longevity of a business is helpful. Right now, I’m fascinated with how organizations can sustain their impact over long periods of time. It’s not easy to start a ...

A new study of consumer engagement finds that companies that aren’t making a difference–to the world and to consumers–aren’t going to be around much longer. Instead of just making your product ...

Influence is an undisputed leadership asset in the professional world. Whether in a boardroom or at a client pitch, your ability to defend your ideas and persuade others that they matter can make or ...

Plastic-free sequins that divert food waste from landfills. Alternatives to leather that restore biodiversity. Sustainable material designers are expanding their remit in inventive new ways to create ...