With birth years starting in 2013, Generation Alpha is already the most plugged-in generation of children yet, developing some strikingly powerful brand affinities before they reach age 9. Generation ...

Gen Z will make up one-fifth of the population this year, according to eMarketer’s Insider Intelligence. And while Gen Z made up just over 6% of the workforce in 2020, Johns Hopkins University reports ...

If you’ve been teaching for a while, you’ve probably noticed how your learners are no longer the same. Their habits, focus, and expectations have shifted. What worked a decade ago — worksheets, long ...

Are you thinking artificial intelligence (AI), the metaverse and virtual realities (VRs) are just more tech fads that won't impact your business? Consider the most digitally savvy generation, Gen Z, ...

While each of these generations comes to the workplace with unique needs, values, and expectations, onboarding Gen Z-ers seems to be especially challenging. To maximize their potential and reap the ...

For businesses hoping to hire their next-gen tech workforce, it’s important to invest time and resources in programs that encourage Gen-Z’s entrepreneurial instincts. The Fast Company Executive Board ...

Gen-Z grew up immersed in the internet and social media. They are fluent in the language of digital culture—understanding its aesthetics, influencers, and what content resonates versus what falls flat ...

In today's world, people are discussing generational differences extensively, and it's not just about technical skills or work habits. When it comes to emotions and the ability to connect on a deeper ...