To best manage B2B supply chains, business leaders are faced with navigating complex payments preferences and order-to-cash (or quote-to-cash) systems. Following the digital transformation of the last ...

NEW YORK and MUNICH, Nov. 9, 2022 /PRNewswire/ --CELOSPHERE 2022 - Celonis, the global leader in execution management, and Emporix, the leader in composable business commerce, today unveiled the ...

Even with pressure to close deals in a looming recession, the emphasis should still be on nurturing buyers, and not selling them. B2B companies often have a longer sales cycle due, in part, to the ...

In today's fast-paced business landscape, the need for revolutionizing B2B integration (Business-to-Business)is more pressing than ever. Traditional B2B systems, while effective in their time, no ...

The B2B buying journey has historically been both high-touch and highly complex. But the ease and personalization found on consumer-facing ecommerce sites, especially robust marketplaces like Amazon ...

Part One of the 2013 Buyersphere reportIf there is a golden moment for B2B marketers, it is the very outset of the buying process. When the blue touchpaper is first lit.Every purchase begins with a ...

B2B buyers are using a wider variety of sources to research their purchases, and social media continues to play a more important role in the purchasing process, according to the 2012 Demand Gen Report ...

No matter what industry you’re in, I’m willing to bet there’s a lot of competition. As you struggle to stand out in a sea of businesses, consider that an evidence-based sales process could be the ...

SAN MATEO, Calif. — The business-to-business automation story is no longer getting the rave reviews that were standard fare just one year ago. Professionals and analysts are realizing that, although ...

As a business-to-business (B2B) marketer, you need a well-structured B2B multichannel funnel strategy. This will help you attract new customers, generate leads, and land sales. Without a full-funnel ...