Absolut Vodka is going green this year — and it has nothing to do with its pear-flavored product. The company announced back in January that it would kick off a yearlong multi-channel brand campaign ...

"What is this ad for?" my wife asks as a woman in the commercial hangs on a spinning dancer's neck atop a wet mirror surface for what seems like an unusually long span without any sponsor messaging.

Coca-Cola is going deeper into the ready-to-drink cocktail market, announcing a partnership Monday for a canned Absolut Vodka and Sprite beverage. Atlanta-based Coke and French wine and spirits giant ...